Doppelganger: A Trip into the Mirror World

Doppelganger: A Trip into the Mirror World

Naomi Klein

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What if you woke up one morning and found you’d acquired another self―a double who was almost you and yet not you at all? What if that double shared many of your preoccupations but, in a twisted, upside-down way, furthered the very causes you’d devoted your life to fighting against? Not long ago, the celebrated activist and public intellectual Naomi Klein had just such an experience―she was confronted with a doppelganger whose views she found abhorrent but whose name and public persona were sufficiently similar to her own that many people got confused about who was who. Destabilized, she lost her bearings, until she began to understand the experience as one manifestation of a strangeness many of us have come to know but struggle to define: AI-generated text is blurring the line between genuine and spurious communication; New Age wellness entrepreneurs turned anti-vaxxers are scrambling familiar political allegiances of left and right; and liberal democracies are teetering on the edge of absurdist authoritarianism, even as the oceans rise. Under such conditions, reality itself seems to have become unmoored. Is there a cure for our moment of collective vertigo? Naomi Klein is one of our most trenchant and influential social critics, an essential analyst of what branding, austerity, and climate profiteering have done to our societies and souls. Here she turns her gaze inward to our psychic landscapes, and outward to the possibilities for building hope amid intersecting economic, medical, and political crises. With the assistance of Sigmund Freud, Jordan Peele, Alfred Hitchcock, and bell hooks, among other accomplices, Klein uses wry humor and a keen sense of the ridiculous to face the strange doubles that haunt us―and that have come to feel as intimate and proximate as a warped reflection in the mirror. Combining comic memoir with chilling reportage and cobweb-clearing analysis, Klein seeks to smash that mirror and chart a path beyond despair. Doppelganger What do we neglect as we polish and perfect our digital reflections? Is it possible to dispose of our doubles and overcome the pathologies of a culture of multiplication? Can we create a politics of collective care and undertake a true reckoning with historical crimes? The result is a revelatory treatment of the way many of us think and feel now―and an intellectual adventure story for our times.


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    This was a fascinating blend of Klein's autobiography (as a "doppelganger" constantly mixed up with Naomi Wolf) and non-fiction somehow covering conspiracies, COVID, and colonialism. It doesn't necessarily feel like it overextends itself though. The "doppelganger" framing was interesting and not too heavy-handed, but unique. I highly recommend this!

    Some of my favorite moments:
    * For centuries, doubles have been understood as warnings or harbingers. When reality starts doubling, refracting off itself, it often means that something important is being ignored or denied— a part of ourselves and our world we do not want to see—and that further danger awaits if the warning is not heeded.
    * A Spanish word for existential anxiety and deep gloom, zozobra also evokes generalized wobbliness: “a mode of being that incessantly oscillates between two possibilities, between two affects, without knowing which one of those to depend on”—absurdity and gravity, danger and safety, death and life. Uranga writes, “In this to and fro the soul suffers, it feels torn and wounded.”
    * “It’s too ridiculous to take seriously and too serious to be ridiculous,” he wrote of a duplicate Roth. That sentence has become my mantra during this uncanny period. Are the political movements Other Naomi helps lead ridiculous, unworthy of attention—or are they part of a serious shift in our world that needs our urgent reckoning? Should I be laughing or crying?
    * Roth terms “pipikism,”… “the antitragic force that inconsequencializes everything— farcicalizes everything, trivializes everything”… Is it possible to escape a tractor beam like pipikism? Once an idea has been pipiked, can it ever be serious again.
    * Many people have said they found [The Shock Doctrine] enraging, but [John Berger] wrote that the book “provokes and instills a calm.” When people and societies enter into a state of shock, they lose their identities and their footing, he observed. “Hence, calm is a form of resistance.”… Calm is not a replacement for righteous rage or fury at injustice, both of which are powerful drivers for change. But calm is the precondition for focus, for the capacity to prioritize. If shock induced a loss of identity, then calm is the condition under which we return to ourselves.
    * the very concept of a public good has now become foreign. Literally foreign, in the sense that policies that ask anything of individuals—whether in the face of COVID or the climate crisis or the inequality crisis—are now cast in the Mirror World as part of a Chinese plot to impose CCP values on the West.
    * The illusion of our separateness fell away [in covid]. We were not, and never were, self-made. We are made, and unmade, by one another.
    * “Conspiracy theories are a misfiring of a healthy and justifiable political instinct: suspicion.” But suspicion directed at the wrong target is a very dangerous thing.
    * It was as if the quest for equality were being reframed not as the right to be free from discrimination, but as the right to discriminate. Colonialism framed as reparations for genocide.
    * …the idea of our duplicates walking around stands in for the roads not taken. Who might we be if the choices that determine our lives had been slightly—or radically—different?
    * “we live in a society that encourages and rewards the uncaring parts of ourselves, while making it hard to care for others… we need systems that light up our better selves, the parts of ourselves that want to look outward at a world in crisis and join the work of repair.
    * We are told that the way things are is the only way they can be, because every other model has supposedly already been tried, and all have failed. But these ideas about different ways of being and thinking and living did not all fail; rather, many of them fell, crushed by political violence and racial terror. Being crushed is not the same as failing, because what was crushed can be revived, reimagined anew. For Freud, doppelgangers represented paths not taken… We could also choose to see them as reminders of roads that can still be taken, of pasts that are still pertinent to our present.

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